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 INNOVATION.STRATEGY

The goal of innovation strategy is to innovate purposefully, with long-term impact. It brings focus, accelerates decisions and ensures that innovations match what your organization and the chain really need.

LOCATION

On location/remote

WORK TYPE

Consultancy

Strategy with a Vision for the Future

Wat levert het op?

Without a strategy, innovation often remains stuck in isolated initiatives, missed opportunities or wasted resources. A well-considered innovation strategy brings coherence, direction and decisiveness to the innovations that your company needs. Olderwood helps logistics and maritime organisations to clearly map out this course and to implement it successfully.

 

In a sector where digitalization, sustainability and capacity are becoming increasingly urgent, the question is not whether you innovate – but how, where and for what purpose. Olderwood guides you in making smart choices that really contribute to your vision of the future.

  • Focus on the innovations that create value

  • Linking to business objectives and chain vision

  • Clear frameworks for prioritization and decision-making

  • Faster go/no-go's and less waste

  • Better alignment between teams, partners and stakeholders

  • Preparing for trends, disruptions and regulations

 Build tomorrow's innovation power today 

Together we determine your innovation course: from trend analysis and objectives to roadmap and implementation frameworks. So that your organization can innovate in a targeted manner and is ready for what is to come.

 INNOVATION.STRATEGY 

The goal of innovation strategy in the logistics and maritime industry is to be able to innovate in a targeted, future-proof and profitable way . Where innovation often takes place in a fragmented or ad-hoc manner, an innovation strategy provides direction, priority and coherence between technology, market developments and business objectives .


1. Giving direction to innovation

An innovation strategy clarifies why, in what and how an organization innovates. It prevents resources from being wasted on irrelevant projects or short-term ideas without impact.

 

2. Focus on valuable opportunities

In the rapidly changing logistics and maritime sector, there are many options – but not all make sense. Innovation strategy helps companies focus on the themes that add value: digitalization, sustainability, capacity, reliability.

 

3. Alignment with business objectives and chain partners

Innovations that are not aligned with commercial or operational objectives often fail early. A clear strategy connects innovation with business models, investment plans and customer needs.

 

4. Better prioritization and decision making

A good innovation strategy provides frameworks to assess and prioritize projects: what fits into the roadmap? What is urgent? What is feasible? This is how you create control and calm in a changing environment.

 

5. Responding to trends and uncertainty

Innovation strategy enables organizations to translate future scenarios into action. Think of responding to new legislation, autonomous shipping, digital twins or zero-emission logistics.

 

6. Strengthen internal and external communication

With a clear innovation strategy you can communicate better with employees, investors, governments or partners. It shows that innovation is not optional, but goal-oriented and professionally organized.

Parking garage in Chicago | Analoge foto Poul van den Elshout

1

TREND.RESEARCH

Remote

Gain insight into the technological, social and economic trends that will shape your logistics future. Olderwood translates trend analyses into strategic opportunities for sustainable growth and innovation in the maritime sector.

Kantoorgebouw Parijs | Analoge foto Poul van den Elshout

2

PROCESS.INNOVATION

On location/remote

Take your logistics processes to the next level with optimization, automation and smart technology. Olderwood improves lead times, reduces costs and increases flexibility in your operational processes.

Interieur Kunsthal Rotterdam | Analoge foto Poul van den Elshout

3

Innovation strategy

On location/remote

From abstract idea to concrete logistics concept. Olderwood develops scalable and smart solutions for complex logistics issues, with a unique combination of creativity, technology and sector-specific knowledge.

Landscape New York | Analoge foto Poul van den Elshout

4

INNOVATION.ORGANISTATION

On location

Make innovation part of your company DNA. Olderwood helps set up an agile organization in which teams develop, test and implement ideas - structured, measurable and future-oriented.

Metrostation Jubilee London  | Analoge foto Poul van den Elshout

5

INNOVATION.STRATEGY

On location/remote

No strategy, no direction. Olderwood helps formulate a clear innovation vision, prioritize projects and translate ambitions into a feasible roadmap for impact in the logistics chain.

Hoogbouw New York | Analoge foto Poul van den Elshout

6

C-LEVEL.CONSULTANCY

On Location

Strategic advice for boards that want to be at the forefront of logistics innovation. As a sparring partner, we help with vision development, decision-making and transformation at the highest level.

Logo Olderwood

Tel: +31 617 07 26 43

Baronielaan 183

4818PG Breda

The Netherlands

C. of C: 97091707
VAT nr: NL005251892B78

​​

Bank: Knab

In the name of Olderwood
IBAN: NL42KNAB0776459414
BIC/Swift: KNABNL2H

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